Comments on: Did your school make the ‘Top Twitter’ list? http://www.higheredmorning.com/did-your-school-make-the-top-twitter-list Fri, 03 Feb 2012 02:37:59 +0000 hourly 1 http://wordpress.org/?v=3.3 By: tweetadder promotion code http://www.higheredmorning.com/did-your-school-make-the-top-twitter-list/comment-page-1#comment-7198 tweetadder promotion code Mon, 08 Mar 2010 11:55:52 +0000 http://www.higheredmorning.com/?p=2252#comment-7198 People who aren't using twitter will have either not understand the power of twitter or they might not be aware of its existence. Doing some research, you can get to know the positive and successful stories of twitter and their role in driving traffic towards your business People who aren’t using twitter will have either not understand the power of twitter or they might not be aware of its existence. Doing some research, you can get to know the positive and successful stories of twitter and their role in driving traffic towards your business

]]> By: Sharron Clopton http://www.higheredmorning.com/did-your-school-make-the-top-twitter-list/comment-page-1#comment-5710 Sharron Clopton Mon, 01 Feb 2010 04:05:12 +0000 http://www.higheredmorning.com/?p=2252#comment-5710 Twitter are 100% the way to go Twitter are 100% the way to go

]]> By: Cheryl May http://www.higheredmorning.com/did-your-school-make-the-top-twitter-list/comment-page-1#comment-2336 Cheryl May Thu, 22 Oct 2009 20:07:17 +0000 http://www.higheredmorning.com/?p=2252#comment-2336 I agree with those who suggest using social media strategically. I was reluctant to begin using Twitter for Kansas State University's media relations until I could find a way to make it useful to followers. I started our @k_state_news account in January, with a goal of providing news updates and information we were not providing in our news releases. We point to faculty and students in the news when the item is especially interesting or fun. Twitter also is a speedy way to get word out in case of emergencies, including snow closings. It isn't "the" way, it is an additional method of communication. We don't compete to have the most tweets, or the largest number of Twitter accounts. The goal, instead, is to be relevant to news media in our area and to faculty, staff and students. I've found Twitter very useful for a number of purposes. K-State has a number of Twitter accounts, and most are aimed at specific niche audiences. - Cheryl May I agree with those who suggest using social media strategically. I was reluctant to begin using Twitter for Kansas State University’s media relations until I could find a way to make it useful to followers. I started our @k_state_news account in January, with a goal of providing news updates and information we were not providing in our news releases. We point to faculty and students in the news when the item is especially interesting or fun. Twitter also is a speedy way to get word out in case of emergencies, including snow closings. It isn’t “the” way, it is an additional method of communication. We don’t compete to have the most tweets, or the largest number of Twitter accounts. The goal, instead, is to be relevant to news media in our area and to faculty, staff and students. I’ve found Twitter very useful for a number of purposes. K-State has a number of Twitter accounts, and most are aimed at specific niche audiences.

- Cheryl May

]]> By: Lanie James http://www.higheredmorning.com/did-your-school-make-the-top-twitter-list/comment-page-1#comment-2312 Lanie James Wed, 21 Oct 2009 18:41:49 +0000 http://www.higheredmorning.com/?p=2252#comment-2312 As an advocate for the use of social media in higher ed - It's good to know that higher ed is experimenting with Twitter, Facebook, YouTube. I'll tell you simply - students consider email "old school" and don't read it. We battle this in our department and faculty complains about it. Where are students going? Social Media - However, I'm not at all impressed with this "study" - it appears thrown together and incomplete. Additionally, there ARE strategies out there to effectively use social media. One account for an entire campus is ineffective. Social media can be leveraged to connect with niche audiences. Also - keep in mind WHEN to tweet or update statuses. For example - during the work day may be good for your alumni association but for career services - probably 10pm-2pm is most effective. Why? We've found that's when most of our students are applying for jobs, etc. And if you're an engineering student - do you want to get updates on EVERY work shop? No, probably not - so it makes sense to follow your college, group, etc. on Twitter or Facebook to get that info. Finally - whether higher ed, faculty, administrators like it or not - social media isn't going way and like email & web sites will eventually become a norm of electronic communication and exchange. Respectfully, Lanie James As an advocate for the use of social media in higher ed – It’s good to know that higher ed is experimenting with Twitter, Facebook, YouTube. I’ll tell you simply – students consider email “old school” and don’t read it. We battle this in our department and faculty complains about it. Where are students going? Social Media –

However, I’m not at all impressed with this “study” – it appears thrown together and incomplete.

Additionally, there ARE strategies out there to effectively use social media. One account for an entire campus is ineffective. Social media can be leveraged to connect with niche audiences. Also – keep in mind WHEN to tweet or update statuses. For example – during the work day may be good for your alumni association but for career services – probably 10pm-2pm is most effective. Why? We’ve found that’s when most of our students are applying for jobs, etc.

And if you’re an engineering student – do you want to get updates on EVERY work shop? No, probably not – so it makes sense to follow your college, group, etc. on Twitter or Facebook to get that info.

Finally – whether higher ed, faculty, administrators like it or not – social media isn’t going way and like email & web sites will eventually become a norm of electronic communication and exchange.

Respectfully,
Lanie James

]]> By: Malcolm Parks http://www.higheredmorning.com/did-your-school-make-the-top-twitter-list/comment-page-1#comment-2311 Malcolm Parks Wed, 21 Oct 2009 18:34:21 +0000 http://www.higheredmorning.com/?p=2252#comment-2311 Winning the "content" to have the "most accounts" doesn't yield much unless those behind the accounts have done some strategic and market analysis that indicates Twitter reaches some audience/goal combination more effectively than existing media options. As with most new media, we are witnessing a huge, largely mindless, bandwagon effect. Winning the “content” to have the “most accounts” doesn’t yield much unless
those behind the accounts have done some strategic and market analysis that
indicates Twitter reaches some audience/goal combination more effectively than
existing media options. As with most new media, we are witnessing a huge,
largely mindless, bandwagon effect.

]]> By: Lanie James http://www.higheredmorning.com/did-your-school-make-the-top-twitter-list/comment-page-1#comment-2310 Lanie James Wed, 21 Oct 2009 18:33:07 +0000 http://www.higheredmorning.com/?p=2252#comment-2310 Oklahoma State University also has several accounts. Here's the list: http://news.okstate.edu/index.php/social-media Oklahoma State University also has several accounts. Here’s the list: http://news.okstate.edu/index.php/social-media

]]> By: Educator http://www.higheredmorning.com/did-your-school-make-the-top-twitter-list/comment-page-1#comment-2309 Educator Wed, 21 Oct 2009 18:32:40 +0000 http://www.higheredmorning.com/?p=2252#comment-2309 Was there any reason to post those type of comments? This is a Higher Education website forum where comments made by NCSU are welcomed to foster hearty and healthy comments. Was there any reason to post those type of comments? This is a Higher Education website forum where comments made by NCSU are welcomed to foster hearty and healthy comments.

]]> By: Mike Jones http://www.higheredmorning.com/did-your-school-make-the-top-twitter-list/comment-page-1#comment-2305 Mike Jones Wed, 21 Oct 2009 18:07:59 +0000 http://www.higheredmorning.com/?p=2252#comment-2305 What a waste of time What a waste of time

]]> By: E.G. Meyer http://www.higheredmorning.com/did-your-school-make-the-top-twitter-list/comment-page-1#comment-2303 E.G. Meyer Wed, 21 Oct 2009 16:34:18 +0000 http://www.higheredmorning.com/?p=2252#comment-2303 So what????????? So what?????????

]]> By: Garrison Locke http://www.higheredmorning.com/did-your-school-make-the-top-twitter-list/comment-page-1#comment-2301 Garrison Locke Wed, 21 Oct 2009 15:17:28 +0000 http://www.higheredmorning.com/?p=2252#comment-2301 Here at NC State University we recently launched our centralized Twitter presence at http://twitter.ncsu.edu. We've currently got 62 official NC State organizations tweeting. Here at NC State University we recently launched our centralized Twitter presence at http://twitter.ncsu.edu. We’ve currently got 62 official NC State organizations tweeting.

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